Weyerbacher Microbrewery
Rebranding of a microbrewery in Easton, Pennsylvania. The brewery suffered from an unsuccessful identity, so the rebranding process involved researching the historical connotations of the family name "Weyerbacher". Project features new logo, stationery, identity manual, bottle packaging, and website design. Art direction: Alice Dreuding

 
 

Selected spreads from Identity Manual

Bottle labels

Website Design